First Supply Announces Allen Jaedike as Corporate HVAC Channel Manager


Allen Jaedike

Madison, WI – Allen Jaedike will have corporate leadership responsibility for First Supply’s HVAC division moving forward. Tasked with leading the department towards achieving profitable sales growth throughout the organization, he will be working alongside our local management teams to develop the best “go to market” strategies possible. 

Allen has been with First Supply for the past five years as the Eau Claire, WI Branch Manager. Prior to his time at First Supply, Allen accumulated over 20 years of direct HVAC industry experience in various roles, including National Service Manager, Sales Engineer, Project Manager and R&D Designer. Allen will continue to office out of the Eau Claire, WI branch office and will report directly to Seth DePuy, Director of Sales & Marketing.

 “The HVAC channel is one in which First Supply is committed to continued growth. With the addition of Allen as the Corporate HVAC Channel Manager, we have no doubt that we will be a go-to resource for both our vendor and customer partners for years to come.” DePuy stated.


Established in La Crosse, WI, First Supply is a regional distributor with 47 locations, including 28 distribution branches, 1 CDC and 18 Kitchen, Bath and Lighting stores in the upper Midwest. Founded in 1897, First Supply employs over 650 people, is a family-owned, single source provider of HVAC-R, Builder, Plumbing, Lighting, Waterworks, Industrial PVF, Pump, Well and Septic supplies.